Get rewards by joining the easiest rewards programme

First Loyalty is a series of free and paid rewards, offering discounts from 5% up to as much as 50% on an incredible variety of lifestyle benefits.

First Loyalty

Most of us want to live that good life, where we can spoil ourselves and our loved ones with the things we enjoy most, such as eating out at restaurants, enjoying delicious takeaway meals and coffees, and taking well-deserved holidays to enjoy and explore SA.
However, we can’t do it as much as we’d like because, well, life is expensive!
First Group’s First Loyalty Program takes care of all of that … and more.

First Loyalty Program

First Loyalty is SA’s easiest rewards program – a series of free and paid rewards, offering discounts from 5% up to as much as 50% on an incredible variety of lifestyle benefits.
Oh, and it’s totally FREE to join.

Holidaying more for less just got easier!